London Dry Gin and Distilled Gin are not the same thing. The difference lies in the production method, the way botanicals are used, and the freedom granted to the producer after distillation.
The term London Dry does not necessarily indicate a gin produced in London. Instead, it describes a precise production style. Distilled Gin identifies a more flexible category, in which the producer can build particularly complex aromatic profiles, herbaceous, floral or citrusy.
Neither category is automatically superior to the other. Quality depends on the raw material, the selection of botanicals, the distillation technique, and the final balance.

The difference in a nutshell
| Characteristic | London Dry Gin | Distilled Gin |
|---|---|---|
| Production | The aromatic profile must be defined during distillation. | Allows more freedom even in subsequent stages. |
| Typical Profile | Dry, crisp, structured, and juniper-centric. | Can be herbaceous, floral, citrusy, or experimental. |
| Usage | Classic cocktails and Gin Tonics with a clear character. | Aromatic Gin Tonics and contemporary mixing. |
What is a London Dry Gin?
London Dry Gin is produced by redistilling agricultural ethyl alcohol together with juniper and other botanicals specified in the recipe. The main aromas must derive from distillation.
After this process, it is not possible to radically transform the profile through subsequent flavorings. For this reason, the precision of the recipe and the quality of the botanicals play a decisive role.
Most frequent profile
- Clearly recognizable juniper.
- Dry and clean finish.
- Good structure in mixing.
- Precisely integrated botanicals.
- Very limited sugar content.
Fructetum: a London Dry inspired by fruits
Fructetum interprets London Dry Gin through botanicals linked to the world of Italian fruits. Juniper, orange, bergamot, Reinette apple, rosehip, and coriander create a fresh and Mediterranean profile.
Cubeb pepper, the only exotic botanical in the recipe, introduces a spicy and balsamic nuance. The result maintains the typical dry structure of London Dry, but develops a fruity, citrusy, and harmonious character.
What is a Distilled Gin?
Distilled Gin is also produced by redistilling alcohol with juniper and botanicals. However, this category allows greater freedom in subsequent processing, making it possible to build more articulated aromatic profiles.
This flexibility does not mean lower quality. On the contrary, it can require complex technical work, especially when delicate botanicals are treated separately to preserve their freshness, aromatic color, and identity.
Herbarium: the Distilled Gin with a green soul
Herbarium is made from the green parts of plants. Bay leaf, olive leaves, mint, lemongrass, and kaffir lime create an herbaceous, fresh, and balsamic profile.
Kaffir lime introduces an exotic, citrine, and vibrant note. In the glass, green citrus fruits, aromatic leaves, and a fresh, elegant, and mineral finish emerge.

Which to choose for Gin Tonic?
Choose a London Dry Gin when you are looking for:
- a dry and precise Gin Tonic;
- a clear presence of juniper;
- a structure capable of supporting the tonic;
- a classic profile with a recognizable aromatic signature.
Choose a Distilled Gin when you are looking for:
- a more herbaceous or floral Gin Tonic;
- a contemporary aromatic experience;
- clearly perceptible green botanicals;
- a fresh and less conventional drink.
Which gin is best in cocktails?
In classic cocktails like Martini, Negroni, and Gin Sour, a London Dry generally offers more structure. Juniper remains recognizable even alongside vermouth, bitters, citrus, or sugar.
A Distilled Gin can become particularly interesting in contemporary drinks, highballs, and recipes with fresh herbs. In these cases, the gin's botanicals can become the focal point of the cocktail.
Frequently asked questions
Does London Dry have to be produced in London?
No. London Dry indicates a production method, not a mandatory geographical origin.
Is Distilled Gin of lower quality?
No. It is a more flexible category, capable of including very complex and refined artisanal gins.
Does London Dry mean drier?
Generally yes, but the term primarily describes the production method and the limits related to sugar.
Fruit or leaf?
Fructetum and Herbarium tell two complementary interpretations of nature: one fruity and citrusy, the other green and balsamic.
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